How to stop irrelevant ad clicks using purchase intent
Retailers often find the source of wasted Ad Spend is irrelevant clicks in Google Shopping, here's how you can avoid this.
What is a Google Shopping campaign?
Google Shopping campaigns enable online retailers to promote their products on Google, displaying your product image and relevant information to consumers before they even click the ad.
Bidnamic 2020: A year in review
2020 was a year like no other, despite the challenges, we'd like to share with you the successes we've had.
How to use custom labels in Google Shopping campaigns
Entry-level organisation of Google Shopping ads using custom labels to subdivide products based on various different values, so you can optimise your campaigns more efficiently
What is the ideal Google Shopping budget?
Finding the perfect Google Shopping budget can be one of the hardest parts of optimising your campaigns, you risk bidding too much and waste ad spend or bid too little and have no visibility.
What are Google Shopping Actions?
Google Shopping Actions serves as a rival to the reigning Amazon, whose monopoly of the universal basket feature has long forced retailers to bend to Amazon’s rules on fees, fulfilment, warehousing, and so on.
What is Google Express?
Google Express, formally known as Google Shopping Express, was a marketplace set to rival Amazon.
The perfect product page blueprint for performance on google shopping
When it comes to optimising your Google Shopping ads, it is very important to optimise your product page.
Are you prepared for Black Friday?
This year's Black Friday will be unlike any other, so retailers need to be as prepared as they can be.