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Unlock ecommerce growth with expert Google Ads management

Improve ad relevance, reduce CPC, and grow sales across Google Search, Shopping, and Performance Max campaigns.

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What makes our Google Ads software unique?

Our proprietary AI technology optimises every aspect of your Google Ads campaigns.
From recognising purchase intent to managing bids down to the single-SKU level,
our tech ensures maximum ad relevance, higher ROAS, full control, and data transparency.

The results:

Our approach is designed to boost your ad rank by optimising ad relevance and ad engagement
for all the products in your catalogue. The results are higher CTRs, lower CPCs,
and, most importantly, improved revenue and profitability for all your Google Ads campaigns.

Why our clients' CPC is 39% lower

Our clients used to struggle with:

Higher CPCs across all verticals
Rising ad costs from aggressive competitors (e.g. Amazon, Temu, Shein) make profitability harder.

Forced to “trust the algorithm”

 It’s difficult to optimise your campaigns not knowing which assets or audiences are driving performance.

“One-size-fits-all” strategies

 Ad formats and bidding strategies used as default, causing wasted budget, lack of learnings, and inconsistent results.

Working with Bidnamic vs. a typical Google Ads agency

Almost all agencies rely only on the default tools available on Google Ads, and on time-constrained people,
to monitor performance, optimise campaigns, and analyse results. 

At Bidnamic, along with a team of Google Ads specialists, we have a team of
Data scientists and Business Intelligence experts to build cutting-edge technology that elevates
and supercharges the capabilities of Google Ads.

No one knows us better than our clients

Start your journey
with Bidnamic

Every successful journey starts with a plan:

  • 01 Understand your goals kick-off call
  • 02 Free account audit + diagnosis
  • 03 Tailored proposal for your strategy

Some of the benefits to working with Bidnamic include:

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Intent-driven targeting

Optimise campaigns based on purchase intent, ensuring customers are shown the right products at the right time.

This means more relevant clicks and more conversions.

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Granular SKU-level control

Our proprietary AI gives you full control at SKU level, enabling strategic budget allocation and real-time bid adjustments for each product.

This helps our clients only invest where it drives real impact, and saves time in the process.

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Strategies tailored to you

From driving new customer acqusition to clearing seasonal inventory, we tailor campaign structure and targeting to your specific business objectives.

Our Google Ads services

Whether your aim is to boost visibility with Google Shopping ads, capture intent
with Google Search ads, or scale across all of Google's networks with Performance
Max, our expert services are designed to deliver results.

Learn more about our services below:

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Google Shopping ads management

Show the right products to the right customers with precision.

We optimise your bids to appear in the most relevant search results, driving qualified traffic and boosting conversions.

Learn more about Shopping Ads

Text Ads commercial page hero (2024)

Google Search ads management

Reach customers actively searching for products like yours.

We use in-depth keyword strategies and ad copy tailored to ecommerce to increase click-through and conversion rates.

Explore our Search Ads service

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Performance Max optimisation

Unlock the full potential of Google's Performance Max campaigns with advanced feed strategies and precise targeting.

We help our clients reach the best audience across all Google channels.

Our expert PMax management

Ecommerce brands trust Bidnamic to grow their Google Ads performance

Start your journey
with Bidnamic

Every successful journey starts with a plan:

  • 01 Understand your goals kick-off call
  • 02 Free account audit + diagnosis
  • 03 Tailored proposal for your strategy
Frequently asked questions
What is Google Ads and how does it work for ecommerce businesses?

Google Ads is Google’s pay-per-click advertising platform. Your products or text ads enter an auction each time a shopper searches.

For ecommerce brands, formats like Google Shopping and Performance Max place product images, price, and reviews directly in search results, capturing high-intent buyers and driving measurable revenue.

How does Bidnamic optimise Google Ads for ecommerce brands?

As a specialist Google Ads agency, Bidnamic combines proprietary AI, SKU-level bidding, and purchase-intent data to show the right product at the right bid every time.

Our Google Ads management services continuously test creatives, adjust bids in real time, and surface live dashboards, ensuring lower CPC, higher click-through rate, and stronger return on ad spend (ROAS).

What's the difference between Google Shopping ads and Google Search ads?

Google Shopping Ads display a product image, price, and rating in a carousel at the top of search results; your product-feed data triggers them.

Google Search Ads are keyword-targeted text ads that capture users searching specific phrases like “buy running shoes UK.” Most profitable ecommerce accounts run both, using Shopping for visual discovery and Search to capture high-intent keywords.

How can Performance Max campaigns improve my Google Ads results?

Performance Max combines inventory from Shopping, Search, Display, YouTube, and more into one AI-driven campaign.

Bidnamic feeds high-quality product signals and audience data into PMax, then layers SKU-level bidding to expand reach, boost impression share, and lift ROAS, all while still giving you full budget transparency.

Are Google Ads worth it for ecommerce brands with smaller budgets?

Yes! When campaigns are segmented by SKU and bids align with margin goals.

During your free audit, we verify that your current spend and structure can support profitable scaling before any commitment.

How to master your ecommerce performance

Illustration for Google shopping. Illustration for Google shopping.

Maximise visibility and profitability across your entire catalogue

Bid more efficiently with our proprietary technology and convert purchase intent into sales, faster and more often.

Find out more

Leverage purchase intent to boost visibility and profitability

Automatically apply insights from your Google Shopping campaigns to unlock the full potential of your search ads.

Find out more

Go beyond catch all campaigns and get control over your budget

Turn forgotten products into best sellers through advanced Performance Max campaign segmentation tailored to your goals.

Find out more

Generate unrivalled conversion rate from ad campaigns

Landing pages that make it effortless to go from click to purchase. Built for speed and optimised to convert.

Find out more

Increase your ad visibility, not your budget

Avoid paying Google's 20% commission costs with our free CSS and make full use of your Google Shopping budget today.

Find out more

Get complete visibility on how every change affects your results

Get full control over your catalogue: test, experiment and track what is really impacting your revenue and performance.

Find out more

 

 

Are you staying ahead of your competition?

Have a sneak peek at our Google Ads account audit process and see what insights you can unlock for free.

Preview our audit now

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