Posts by Olivia MacCunn
Olivia is a Google Shopping specialist within the marketing team. She creates content to simplify the Google Shopping experience, and help our clients discover if Google Shopping is the right channel for them.
Score more sales: targeting traffic during events
Read more >Ever thought about adjusting your CPCs when an event is coming up? You could be capturing more purchase-ready traffic
Video: Everything you need to know about Performance Max
Read more >In this video we'll delve into the details of Performance Max and shed some light on this offering from Google.
What’s Love (Island) got to do with it?
Read more >More than you might think. Find out what the show of the summer and Google Shopping have in common.
Bidnamic's Guide to Conversion Rate Optimisation has arrived
Read more >Stop the press, hold the phone - we're ecstatic to announce the release of the Bidnamic Guide to Conversion Rate Optimisation for Ecommerce.
How pricing decisions impact business for retailers
Read more >Product pricing can heavily impact click-through and conversion data. Here's how to work out how you should be pricing your items online.