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The power of TikTok for ecommerce
TikTok’s like marmite: you either love it or you hate it. But for one of our clients, TikTok was key to increased traffic across all their channels.
Bidnamic's top takeaways from IRX 2021
See the top tips from our workshop 'Ecommerce growth strategies retailers wish they had known earlier' at IRX
A cautionary tale of under-tracking conversion value
Under-tracking your conversion value can be detrimental to your campaigns. Learn about the importance of correct tracking here.
Google add more ways for your deals to show up for shoppers
With a new Shopping feed for discounted products, Google is giving retailers more ways to target deal-seeking shoppers.
Targeting search terms in Google Shopping campaigns
If you want to get the most out of Google Shopping, negative keywords will help you get in front of the most interested shoppers.
Google provide advertisers with more data in a rollback of past restrictions
Having restricted data in September 2020, Google is giving some of it back to advertisers.
Competing with wholesale distributors on Google Shopping
Struggling to compete with wholesalers? Here are some ways you can turn the tide.
What was the impact of shops reopening on ecommerce?
The lockdowns of 2020 had long-lasting effects on both retail stores and ecommerce. Read about the impact of shops reopening here.
What is Smart Bidding?
Smart Bidding is Google's answer to automated bidding outside of Smart Shopping. Find out all about it here!
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