Posts by Dr Ingvar Kraatz
Ingvar is the COO and Co-Founder of Bidnamic. He has set up several ecommerce ventures which led to the creation of Bidnamic.
Research: How traffic is affected by branded search queries
Read more >Bidding on branded search queries is a great way to get your products in front of interested shoppers. Read more about how branded terms work here.
Video: Bidnamic explained with Dr Ingvar Kraatz - COO & Co-Founder
Read more >Ingvar explains why Bidnamic came about in the first place
How does stock availability affect conversion rate?
Read more >How does stock availability affect consumer purchase behaviour? With the help of a client, we conducted research to understand how conversion rate is affected by product availability.
How to use custom labels in Google Shopping campaigns
Read more >How can custom labels in Google Shopping optimise your ad campaigns?