Research: How traffic is affected by branded search queries
Bidding on branded search queries is a great way to get your products in front of interested shoppers. Read more about how branded terms work here.
How does stock availability affect conversion rate?
How does stock availability affect consumer purchase behaviour? With the help of a client, we conducted research to understand how conversion rate is affected by product availability.
How to use custom labels in Google Shopping campaigns
How can custom labels in Google Shopping optimise your ad campaigns?