Website tracking and optimisation (2)

Chester from Salesfire shares his tips for reducing basket abandonnment

Looking to make the most of lifetime value? Find out how important this data is to campaign optimisation.

What are they? How do I choose the best one for me? Read the tell-all guide here

Chester Ollivier from Salesfire shares six ways retailers can help prevent basket abandonment rates in this guest post.

Bidnamic Data Analyst, Jak explains how to find out whether or not your website is accurately tracking revenue.

Of course, market research is nothing new, but search data insights will remain perennially significant. How do you benefit from yours?

Your website loading speed could be hindering your conversion rates. We conducted some of our own research and found that for every second the site loads faster, the conversion rate improves by 17%.

It’s not uncommon for shoppers to abandon their baskets. Discover the advantages of remarketing as part of your wider digital marketing approach.

When you have two sites you need to merge, it can be easy to miss out something important.