Home > Resources > Smart Shopping
Why are marketers upgrading from Smart Shopping to Bidnamic?
Find out about the differences between Google Smart Shopping and Bidnamic
The risks of changing your Google Shopping management provider
Changing your Google Shopping management provider can feel risky - we've got you.
Google Shopping: agency or automated platform?
What's the best Google Shopping management option for your business?
What is Google Marketing Platform (or Google Analytics 360)?
Explore the differences between Google Ads and Google Marketing Platform - you might know it as Google Analytics 360!
Video: Google Smart Shopping vs Bidnamic | What's the difference?
What's the difference between Smart Shopping and Bidnamic? Dr Kraatz explains
When to use Google Smart Shopping
Explore when (and when not) to use Smart Shopping, and if it's an option for your campaign management.
What is the ideal Google Shopping budget?
Finding the perfect Google Shopping budget can be one of the hardest parts of optimising your campaigns, you risk bidding too much and waste ad spend or bid too little and have no visibility.
The Google Smart Shopping ‘trap’ with A/B testing
As marketers, we're eager to A/B test Google's Smart Shopping and the performance of our current campaigns. Could Google Smart Shopping be biased?
Follow us on the channels where you are.
Or take a look at more of our resources below: