Linking Shopify to Google Shopping
Should I Use Google Ads in Shopify?
How to link Shopify to Google Shopping
How to get Shopify products on Google Shopping
How to verify and claim a Shopify website in Google Merchant Center
What if your Google Shopping products aren't approved?
Using Shopify with Google Shopping campaigns in multiple countries
How to bulk edit Google Shopping fields in Shopify
Adding structured data to Shopify for Merchant Center
How to implement structured data
Which pages of my Shopify store need structured data?
What structured data to add to your homepage
What structured data to add to your product pages
What structured data to add to your blog page
What structured data to add to your collection pages
How to test your structured data
For Shopify, it’s recommended to add structured data to your homepage, product pages, blog page, and collection pages. Let’s take a look at each of these:
We’ll be linking to schema.org for the properties you’ll need for each data type.
Starting with your homepage, you’ll want to add two different data types.
There are three data types that you should add to your product pages:
If you host a blog on your website, you can also add structured data to that section.
For a blog page, you only need one data type:
On Shopify, you can set up collection pages displaying groups of products. This makes it easier for shoppers to browse all products in a category.
For collection pages, you’ll need:
You’ll want to test your structured data to make sure that all of the properties have been added correctly and that you’re eligible for rich snippets.
You can test your structured data with Google’s Rich Results Test. You can input either your target URL to test, or directly add your HTML code for testing. Either option will help you see if your structured data is valid.
We also recommend schema.org’s Schema Markup Validator which allows you to validate different types of markup.