Conversions

What you need to know about Google’s Performance Max campaigns

Performance Max offers some new benefits for advertisers. Find out if this new campaign type could work for you.

A cautionary tale of under-tracking conversion value

Under-tracking your conversion value can be detrimental to your campaigns. Learn about the importance of correct tracking here.

What is Smart Bidding?

Smart Bidding is Google's answer to automated bidding outside of Smart Shopping. Find out all about it here!

Adding star ratings to your Google Ads

Star ratings are a great way of attracting attention from shoppers and strengthening your brand.

Making the most of high intent searches on Black Friday

Taking advantage of an increase in high intent searches over Black Friday could be hugely beneficial for your business.

Is your revenue tracking correct on Google Shopping?

Bidnamic Data Analyst, Jak explains how to find out whether or not your website is accurately tracking revenue.

Bidnamic's Guide to Conversion Rate Optimisation has arrived

Stop the press, hold the phone - we're ecstatic to announce the release of the Bidnamic Guide to Conversion Rate Optimisation for Ecommerce.

How website speed affects your conversion rates

Your website loading speed could be hindering your conversion rates. We conducted some of our own research and found that for every second the site loads faster, the conversion rate improves by 17%.

How does stock availability affect conversion rate?

How does stock availability affect consumer purchase behaviour? With the help of a client, we conducted research to understand how conversion rate is affected by product availability.