Maybe you’re getting some help with managing your account, or perhaps you want to fully understand the performance of your campaigns. Either way, you need to know how to accept access into your Google Ads account.

To request access, a third-party will need your customer identification number (CID), also known as your Google Ads ID. If you’re struggling to find this, take a look at our simple guide here.

Accepting access in Google Ads

Thankfully, Google has made it easy for you to accept third-party access to your Google Ads account.

From the main overview page, look at the top right corner of the screen and click on ‘tools & settings’ (1). From there, click the ‘setup’ (2) dropdown menu, and then click ‘access and security’ (3).

Instructions showing how to accept invitations on Google Ads

This will take you to the ‘users’ page. From there, click on the 'Manager' tab and you'll see a column titled 'Actions". Here you can see pending invitations (1), and you can either accept or decline them (2).

You’ll also be given a list of all users with access to your account.

Instructions showing how to accept pending invitations on the Merchant CenterClick to enlarge

The next steps

If you’ve accepted access for us here at Bidnamic, we’ll gather data from your Google Ads account and perform an audit of your campaigns. With access, we can run analysis on both your search term data and SKU performance.

This will help us put together a personalised presentation showing you how our technology could optimise your Google Shopping efforts. To get started on maximising your Shopping channel, book a free consultation with a specialist today.

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