Introducing our Visibility Tracker

In Google Shopping, understanding changes in the carousel is power. Yet even the savviest ecommerce brands can struggle to pinpoint why their visibility suddenly drops.

Wouldn’t it be valuable to see exactly which competitor replaced you - and when?

Today, we’re excited to launch the Visibility Tracker, our newest tool built to give marketers exactly that level of insight: a clear, real-time view of market dynamics at the keyword level, tracked over time, so you can see precisely how you and your competitors are performing.

What is the Visibility Tracker?

The Visibility Tracker is a dedicated market-monitoring platform that tracks share of voice for your most important search terms in Google Shopping.

Think of it as a dashboard that shows who’s winning visibility for your priority keywords — and how your brand compares to every other advertiser competing for those same terms.

Traditional Google reporting typically provides sampled or post-campaign data. The Visibility Tracker goes deeper, delivering keyword-level visibility insights over time. That means you can spot trends, shifts, and opportunities that would otherwise remain hidden - especially when visibility drops and fast decisions matter.

What Does The Visibility Tracker Do?

In simple terms, the Visibility Tracker monitors your brand’s share of voice over time. For every keyword that matters to your business, you can see:

• Which competitors appear most frequently
• How your visibility compares at a granular, keyword-by-keyword level
• Changes in competitor behavior during peak periods or promotions (Black Friday, Christmas, summer sales, and more)
• Long-term trends that reveal emerging threats or untapped opportunities

This isn’t just data for reporting — it’s actionable intelligence. It shows you where to allocate budget more efficiently and which keywords require adjustment before competitors move first.

With these insights, your marketing team can:

• Protect market share for high-value keywords
• Identify underexposed opportunities where competitors are dominating
• Plan strategic campaigns that chip away at competitor share before seasonal peaks

In short, it shifts campaign management from reactive to proactive. You gain visibility into the market, understand it clearly, and make strategic moves that drive measurable advantage. Explore the Visibility Tracker today and start turning insights into action. (Yes — there’s a free version available so you can test it out first.)

How Bidnamic Supports Competitive Analysis

The Visibility Tracker integrates seamlessly with our broader performance ecosystem:

Feed Optimization
Ensure your product data maximizes visibility for every high-priority keyword.

Performance Uplift Challenge
Identify hidden revenue opportunities and turn market insights into measurable growth.

When combined with expert human oversight, Bidnamic clients don’t just track visibility — they act on it strategically and efficiently.