Google Shopping FAQs

Using a PPC agency to manage your Google Shopping campaigns

Google Shopping FAQs

What is the ideal Google Shopping budget?

Finding the perfect Google Shopping budget can be one of the hardest parts of optimising your campaigns, you risk bidding too much and waste ad spend or bid too little and have no visibility.

How to claim a URL in Shopify: A Google Merchant Center guide

It’s not uncommon for clients to ask about claiming a Shopify URL in the Google Merchant Centre. So I’ve come up with a step-by-step guide to verifying your ecommerce store!

How does a CSS affect your performance on Google Shopping?

What is CSS and how could it help my Google Shopping performance? Data Analyst Jak reveals all.

What is Smart Bidding?

Smart Bidding is Google's answer to automated bidding outside of Smart Shopping. Find out all about it here!

How to stop irrelevant ad clicks using purchase intent

Retailers often find the source of wasted Ad Spend is irrelevant clicks in Google Shopping, here's how you can avoid this.

The Google Smart Shopping ‘trap’ with A/B testing

As marketers, we're eager to A/B test Google's Smart Shopping and the performance of our current campaigns. Could Google Smart Shopping be biased?

Which retailers shouldn’t use Google Shopping?

Find out if Google Shopping is the right move for your business.