Google Analytics

Referral exclusions in Google Analytics for accurate attribution

Use referral exclusions on Google Analytics for reliable campaign insights and avoid misattributed referral traffic

How to migrate from Universal Analytics to Google Analytics 4

With Google sunsetting Univeral Analytics in July 2023 (2024 for UA360 users), now's the time to swap to Google Analytics 4

Is your revenue tracking correct on Google Shopping?

Bidnamic Data Analyst, Jak explains how to find out whether or not your website is accurately tracking revenue.

What is Google Marketing Platform (or Google Analytics 360)?

Explore the differences between Google Ads and Google Marketing Platform - you might know it as Google Analytics 360!