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Read more >Looking to make the most of lifetime value? Find out how important this data is to campaign optimisation.
A cautionary tale of under-tracking conversion value
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The Ultimate Guide to Google Shopping in 2024
Read more >Looking to get started with Google Shopping? Our extensive guide will tell you all you need to know.
Using multiple Comparison Shopping Services (CSS)
Read more >Comparison Shopping Services (CSS) let retailers place Google Shopping ads. Find out if having more than one CSS account can lead to great results.